My favorite customer wanted a logo.
He is principal of a Berlin school “Jean-Krämer-Schule Wittenau”.
That school is based in an old fashioned round-shaped brick building.

A few months ago we had even done a new flyer for the school using the very picture and the color of the bricks. Created a nice effect – the brick red.
After a short briefing on the logo the principal and me knew that we wanted to adapt the shape of the building which was like an arc with two side wings and the red of the building.
But not a dark brick red as we used it before. This time it should be a clear and intensive red. Read the rest of this entry





